Writing Engaging SaaS Content for Organic Search

As part of my work as a SaaS writer, I often tackle complex topics. (My clients have dared to use the word dull, but I would never; SaaS is too interesting!) Writing engaging SaaS content when the industry is always evolving and expanding is sometimes a challenge, but a healthy one. Other times, us writers get to have a little fun.

Such was the case when Fusebill, an automated subscription billing platform, asked me if I was a fan of any popular TV shows.

Uh, yeah?!

I’m not going to tell you how many times I’ve watched the entire How I Met Your Mother series. That’s between me and my streaming service provider. I will tell you, however, that I’ve watched it often enough to be able to make connections between the show and the SaaS world.

Sometimes TV shows can help with writing engaging SaaS content.

Yes, it’s that serious.

6 SaaS Commonalities with How I Met Your Mother was certainly a deviation from my usual work in organic search, but it was a refreshing one. It was fun to draw parallels between my favorite characters, their experiences, and the software advances I see around me. Maybe you’ll enjoy it to.

And, of course, if you’re looking for someone capable of writing engaging SaaS content, get in touch with me! I’m always excited to hear what new places people are taking technology, and I offer blog packages for weekly content that drives those organic search results.

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